The Women in Entrepreneurship Ghana (WIEG), has announced a shortlist of its nominees for the second edition of the Women in Entrepreneurship Awards (WIEA) set to take place in September 2022, in Accra. The nominations feature some tough competition in 22 categories, including Made in Ghana Product of the Year; Social Entrepreneur of the Year;…
Self Confidence may come easily to some entrepreneurs but others have to work hard to develop it. Your level of confidence counts as an entrepreneur because you have a great idea, a great product, or knowledge to share with the world. But if you do not possess confidence, your value or potential is likely to…
Instagram now has over 150 million active users. According to research, Instagram has a 25 % greater brand interaction rate than the rest of the social media platforms. Posts can also be readily shared on other social media sites, such as Facebook. Instagram is increasingly becoming a marketplace, with a about 70% of shoppers looking…
Key Performance Indicators or KPIs are numerical figures that indicate your marketing strategy’s efforts. They also provide you with the data you need to make decisions about your marketing strategy. Here are five KPIs that digital marketers should be tracking: Digital Engagement We are all aware of social media’s immense influence. It’s critical to know…
Dstar Marketing Agency for the past year has worked tirelessly in promoting of businesses in Ghana and abroad. The company has established an online presence for businesses, as well as marketing, mentoring, and keeping a positive image for brands. Dstar Marketing Agency was birthed by passion for promoting businesses to expand their target market and…
We all wish to be successful, wealthy and live a comfortable life but a lot of sacrifices go into achieving that dream. A lot of successful people make huge sacrifices, efforts and time to attain their target goals. Let not assume that millionaires stay idle and rely on others to do all of the work…
Beauty experts or professionals are certified service providers that are trained to improve a customer’s overall look. However, since the emergence of COVID- 19, a lot has changed. Businesses have encountered numerous challenges, necessitating the use of passive income strategies. So here are some ways African beauty professionals can earn passive money. Make Money with Your…
The concept of traditional education has changed radically within the last couple of years. Being physically present in a classroom is not the only learning option anymore. Due to the rise of the internet and new technology, you have access to quality education whenever and wherever you want, as long as you can get online.…
A Company’s core values are the stated principles of the organization’s vision, mission, and principles that serves employees, customers, and the broader community. But these company values or principles are never meant to be static. Every great business culture needs a mission, a vision, and values. Its mission is the organization’s ineradicable purpose and reason for…
The act of uncovering and clarifying the attributes that set you apart from the crowd is what your personal brand is all about. Personal branding is a strategic method for achieving success in your chosen field. It is the representation of who you are, what you do, and why you require an engaging, appealing online…
