Branding

Time to refresh Your Company’s Values

Time to refresh Your Company’s Values

A Company’s core values are the stated principles of the organization’s vision, mission, and principles that serves employees, customers, and the broader community. But these company values or principles are never meant to be static. Every great business culture needs a mission, a vision, and values. Its mission is the organization’s ineradicable purpose and reason for…

5 Vital Rules of Personal Branding

5 Rules of Personal Branding

The act of uncovering and clarifying the attributes that set you apart from the crowd is what your personal brand is all about. Personal branding is a strategic method for achieving success in your chosen field. It is the representation of who you are, what you do, and why you require an engaging, appealing online…

4 Sure Ways to Grow your Business

4 Sure Ways to Grow your Business

There is no secure formula for success, but you can boost your business’s growth. Entrepreneurs may have different stories about how they have managed to sustain a booming business. But certain attributes run through their behaviors that will help you succeed in your business. Apply these 4 sure strategies to grow your business. Be organized…

Is it time to rebrand your business?

Is it time to rebrand your business?

Rebranding  is a process of reshaping how a company or product is perceived, but how does anyone know when it’s time to rebrand? Rebranding involves changing of  brand’s name, logo, visual identity, website and marketing strategy. Strong brands attract more customers, at a lower cost per acquisition, who are willing to pay more and will…

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